Sales Director Job

Key Responsibilities
New Business Development
• Map solutions with prospect requirements and focus on selling BA Insightz solutions e.g. Brand Health Tracking, Concept, CXi, Qualitative, Product Testing, Agile solutions.
• Identify, pursue, and convert new enterprise opportunities across key verticals including FMCG, media, financial service, wellness, luxury, technology and professional sectors.
• Build strategic outreach plans targeting insight, strategy, innovation, brand, and customer intelligence stakeholders.
• Lead prospecting activities including outbound engagement, networking, referrals, conference participation, and executive relationship building.
• Drive consultative sales conversations that uncover broader business challenges rather than isolated project requests – move beyond discretionary project spend.
Commercial Leadership
• Own revenue generation against quarterly and annual sales targets.
• Maintain a healthy, accurately forecasted pipeline through CRM discipline and active opportunity management.
• Lead commercial proposal development alongside internal insight partner teams.
• Negotiate pricing, scope, MSAs, and commercial frameworks with enterprise clients.
• Improve conversion rates through stronger sales process management and proactive follow-up discipline.
Thought Leadership & Market Positioning
• Represent Borderless Access externally through webinars, conferences, industry events, and client-facing thought leadership.
• Collaborate with marketing on campaigns, insight reports, case studies, and account-based marketing initiatives.
• Identify emerging market trends and client needs to inform service development and positioning.
Internal Collaboration
• Partner with research and where appropriate panel teams to ensure commercially viable and high-quality project delivery.
• Provide feedback from the market to support innovation and capability development.
• Mentor and support junior commercial team members where appropriate.
Key Skills and qualifications
• 10 -15+ years’ experience in B2B sales within:
o Customized market research
o Insights consulting
o Consumer intelligence
o Data & analytics
• Proven track record of securing and growing six-figure enterprise accounts.
• Experience selling international or multi-market research programs.
• Strong understanding of quantitative and qualitative research methodologies.
• Existing network within insight, marketing, strategy, innovation, or customer intelligence functions preferred.
• Highly proactive and commercially driven.
• Strong consultative selling capability.
• Executive presence and stakeholder management skills.
• Comfortable engaging both strategically and tactically.
• Excellent proposal and storytelling abilities.
• Strong follow-up discipline and ability to move opportunities forward.
• Entrepreneurial mindset with ability to operate in a fast-moving growth environment.
• Collaborative and solutions-oriented.