Marketing Specialist Job

- Develop, implement, and monitor marketing campaigns to promote the Virtuasso platform.
- Assist in creating digital marketing strategies across social media, email marketing, content marketing, and search engine optimization (SEO).
- Conduct market research and competitor analysis to identify trends, customer needs, and business opportunities.
- Create marketing materials, presentations, website content, blogs, newsletters, and promotional campaigns.
- Support brand awareness initiatives and maintain consistent corporate branding across all marketing channels.
- Collaborate with product development and business development teams to support product launches and promotional activities.
- Monitor campaign performance using marketing analytics and prepare performance reports.
- Assist in organizing webinars, conferences, networking events, and promotional activities.
- Build relationships with media partners, industry organizations, and strategic partners.
- Stay informed about emerging marketing trends, digital technologies, and industry best practices.

- Bachelor's degree in Marketing, Business Administration, Communications, Digital Marketing, or a related field (or equivalent experience).
- 2+ years of experience in marketing, preferably within the technology or software industry.
- Knowledge of digital marketing strategies, content creation, SEO, social media management, and email marketing.
- Experience using marketing tools such as Google Analytics, Google Ads, LinkedIn Campaign Manager, or similar platforms.
- Strong written and verbal communication skills.
- Excellent organizational, analytical, and project management abilities.
- Ability to work independently as well as collaboratively within a multidisciplinary team.
- Strong attention to detail and creative problem-solving skills.

Preferred Skills:
- Experience marketing SaaS or cloud-based software products.
- Familiarity with CRM and marketing automation platforms.
- Experience managing social media advertising campaigns.
- Knowledge of graphic design tools such as Canva or Adobe Creative Suite.
- Understanding of customer journey mapping and user engagement strategies.

We are a dynamic tech company focused on developing cutting-edge solutions to enhance productivity. Our flagship product is a time management application that helps individuals and teams optimize their schedules, set priorities, and track performance.