Marketing Data Analyst Job

Employer: Moducore Canada Ltd.
Location: Lethbridge, AB T1J 0P1, Canada
Work Arrangement: Hybrid
Position: Marketing Data Analyst
No of hires: 01
NOC Code: 41402
Status: Full time job (30 hours per week)
Hourly wage: 49.00 per hour

Requirements:
Education: A university degree or college diploma in business administration or in a related field with a specialization in sales or marketing.
Experience: Sales or marketing field – one year will be an asset

Responsibilities:
• Lead the Factory iQ™ brand launch—built identity, positioning, and GTM
toolkit—driving increased site traffic and qualified leads.

• Define and evolve Moducore’s brand identity—developing messaging that projects our vision and differentiates us from legacy ERPs.

• Build and execute targeted campaigns that generate qualified leads and increase awareness across our core audiences: manufacturing leaders, project managers, and design professionals.

• Build a LinkedIn content engine (editorial calendar + modular templates).

• Ship print-ready ads for LBM Journal and BCMC inserts under tight trade-press
deadlines, unified copy, and visuals across channels.

• Lead content development for social, digital, and print—including case studies, email drips, landing pages, and thought leadership kits for Moducore executives.

• Manage and optimize performance across LinkedIn, trade publications, paid search, and direct outreach.

• Implement brand guidelines and a shared asset library (Figma/Notion), increasing
reuse and reducing off-brand edits.

• Direct the creation of co-branded partner materials, trade show collateral, and standardized templates to support consistent brand application.

• Set up marketing KPIs across web, email, and social; translate performance data into actionable insights and roadmap updates.

• Oversee freelancers, agencies, and creative vendors—ensuring on-time, on-brand delivery within budget.

Apply by email:
[email protected]