Marketing Coordinator Job

Assess Aspire’s immigration and education services to determine the most effective marketing strategies for client acquisition, community awareness, and brand positioning.
Advise management and internal teams on advertising, digital campaigns, and lead-generation strategies to grow the client base across immigration streams such PR, study permits, and work permits.
Develop strategic content for direct and digital marketing campaigns, including email sequences, landing pages, paid ads, and organic social media growth.
Plan, launch, and manage targeted campaigns across platforms like Google Ads, Facebook/Instagram, and LinkedIn to promote services to international students, employers, and visa applicants.
Monitor post-campaign analytics using tools such as Meta Business Suite, Google Analytics, and CRM reporting dashboards; prepare insights on client engagement and conversion trends.
Manage Aspire’s social media accounts, responding to comments, maintaining an active posting schedule, and curating user-generated content such as client testimonials and video reviews.
Develop and implement public relations strategies that communicate Aspire's service excellence, client success stories, and policy updates to relevant audiences.
Conduct client satisfaction surveys and target audience profiling to better understand market needs and interests, especially within newcomer and international student communities.
Prepare digital brochures, sales decks, webinar slides, and blog articles explaining immigration pathways in simple, accessible language.
Organize and coordinate educational events, in-person workshops, Zoom webinars, and partner info sessions for marketing and informational purposes.
Act as a spokesperson or point of contact during community events, local media interactions, and institutional visits.
Coordinate internal and external promotional activities including campaigns, referral programs, and seasonal outreach drives.
Assist in creating newsletters, informational reports, and marketing materials shared with agents, students, employers, and prospective clients.
Liaise with affiliate education agents, student recruiters, and other partners to align marketing messaging, materials, and goals.
Support partnership development by preparing draft collaboration contracts, service agreements, and promotional incentives tailored to business alliances.

• Completion of high school would be an asset but not mandatory
• A desire and ability to work in a fast-paced and deadline-driven environment