Marketing Analysis Specialist Job

– monitor digital performance indicators including engagement, traffic, conversion activity, and user retention
– prepare reporting structures for patient onboarding performance and institutional lead generation
– support analysis of user behavior across patient and caregiver workflows
– identify communication gaps affecting retention and adoption among target users
– assist in refining positioning for both B2B and B2C growth channels
– track campaign performance and support controlled marketing optimization
– provide structured reporting for leadership decision-making and commercialization planning
– support early-stage subscription conversion analysis and engagement refinement
– contribute to long-term revenue visibility through operational reporting

– diploma or degree in marketing analytics, business analysis, digital marketing, or a related discipline preferred
– experience in reporting, analytics, campaign performance monitoring, or operational measurement is preferred
– strong analytical thinking and reporting discipline
– understanding of digital performance indicators and conversion workflows
– ability to work with structured performance measurement systems
– healthcare technology or subscription-based platform experience is considered an asset

Mobile health app that improves post-operative care for patients without easy access to physicians.