Digital Marketing Specialist Job

Salary: Starting from 37 CAD / hour
Work Location: 1190-11980 Hammersmith Way, Richmond, BC, V7A 0A4
Work Mode: Hybrid
Hours: 30 hours per week
Vacation: 2 weeks / year, or 4% remuneration paid

About Octopus Logistics
At Octopus Logistics, we deliver reliable and tailored logistics solutions that simplify complex supply chain challenges. With extensive experience in domestic and international transportation—including truck, rail, air, and ocean freight—we are committed to ensuring our clients’ goods arrive safely, efficiently, and on time. Our customer-centric approach and operational expertise enable businesses of all sizes to streamline logistics operations and focus on growth.

Position Summary
Octopus Logistics is seeking a highly skilled Digital Marketing Specialist to plan, develop, and implement digital marketing strategies that enhance brand awareness, support business development objectives, and strengthen our market presence within the logistics and transportation sector. The successful candidate will be responsible for professional-level marketing analysis, campaign execution, and performance evaluation in alignment with corporate objectives.

Key Responsibilities
• Develop, implement, and evaluate comprehensive digital marketing strategies and campaigns to promote Octopus Logistics’ services across multiple online channels.
• Conduct market research and competitive analysis to identify industry trends, customer needs, and opportunities for brand positioning and business growth.
• Plan and manage digital advertising initiatives, including search engine marketing (SEM), display advertising, and paid social media campaigns.
• Create, coordinate, and oversee digital content for websites, email marketing, social media platforms, and other online communications to ensure consistency with corporate branding and messaging.
• Manage relationships with external vendors, digital agencies, and media partners as required.
• Ensure all marketing activities comply with applicable advertising standards, privacy regulations, and corporate policies.

Qualifications and Requirements
• Minimum of 2 years of professional experience in digital marketing, advertising, or communications.
• Demonstrated knowledge of digital marketing tools, platforms, and analytics (e.g., Google Analytics, SEO/SEM tools, social media management platforms).
• Strong analytical, written, and verbal communication skills in English.
• Ability to interpret market data and translate insights into actionable marketing strategies.
• Proficiency in the following software is considered an asset: MS Suite, Final Cut Pro, Adobe PS, Adobe Illustrator, InDesign.
• Relevant education background is considered an asset.
• Experience in B2B marketing or logistics/transportation industry marketing is considered an asset.

How to apply:
Please submit your resume and cover letter to: [email protected].