Digital Marketing Specialist Job
If this is a scam...
Mark as SPAM
Thank you for helping!...
Undo
Employer: Aurora World, Inc
SpiderID: 14025007
Location: Pico Rivera, California
Posted: 7/6/2025
Wage: 67,413
Priority Review Date: 8/5/2025
Job Code / NOC / SOC:
Category: Advertising
Job Description:
1. Develop and execute Aurora World's annual and monthly marketing strategies and content calendar based on consumer insights, market trends, and competitive analysis for social media, digital advertising, and promotional campaigns.
2. Manage and optimize the corporate website with strategic keyword optimization to improve search rankings and brand visibility.
3. Implement and monitor A/B testing for ad campaigns across platforms like Instagram, Facebook, and Google Ads, refining strategies based on performance insights to enhance brand exposure.
4. Use copywriting and media tools, including Adobe Creative Suite, CapCut, and Canva, to create engaging multimedia assets for online platforms.
5. Develop and manage a multimedia content calendar for social media platforms such as Instagram, Facebook, Pinterest, Twitter, and YouTube Shorts to drive engagement.
6. Plan and execute CRM campaigns via SMS and email marketing platforms (e.g., MailChimp, Attentive, Klaviyo) using segmentation, automation, and A/B testing to boost customer retention.
7. Regularly analyze digital content performance on social media and sales platforms, identifying opportunities and reporting insights for data-driven strategies.
8. Propose and execute innovative marketing campaigns (online and offline) by interpreting complex data, industry trends, and consumer insights to target new customer segments and expand brand reach.
2. Manage and optimize the corporate website with strategic keyword optimization to improve search rankings and brand visibility.
3. Implement and monitor A/B testing for ad campaigns across platforms like Instagram, Facebook, and Google Ads, refining strategies based on performance insights to enhance brand exposure.
4. Use copywriting and media tools, including Adobe Creative Suite, CapCut, and Canva, to create engaging multimedia assets for online platforms.
5. Develop and manage a multimedia content calendar for social media platforms such as Instagram, Facebook, Pinterest, Twitter, and YouTube Shorts to drive engagement.
6. Plan and execute CRM campaigns via SMS and email marketing platforms (e.g., MailChimp, Attentive, Klaviyo) using segmentation, automation, and A/B testing to boost customer retention.
7. Regularly analyze digital content performance on social media and sales platforms, identifying opportunities and reporting insights for data-driven strategies.
8. Propose and execute innovative marketing campaigns (online and offline) by interpreting complex data, industry trends, and consumer insights to target new customer segments and expand brand reach.
Job Requirements:
1. A master's degree in Market Research or Communication Management or its foreign equivalent.
2. Must be able to use design and media tools, including Adobe Creative Suite and Canva, to create media assets and manage content calendar for social media.
3. Must be proficient in using CRM platforms, including Attentive and Klaviyo, to conduct A/B testing, analyze campaign performance using key metrics, and create targeted SMS and email campaigns.
4. Proficiency in using analytics tools including SPSS and R to perform data analysis and transform data into visualizations and actionable business insights.
2. Must be able to use design and media tools, including Adobe Creative Suite and Canva, to create media assets and manage content calendar for social media.
3. Must be proficient in using CRM platforms, including Attentive and Klaviyo, to conduct A/B testing, analyze campaign performance using key metrics, and create targeted SMS and email campaigns.
4. Proficiency in using analytics tools including SPSS and R to perform data analysis and transform data into visualizations and actionable business insights.
Job Criteria:
Start Date:
Position Type: Full-Time Permanent
Experience:
Education:
Travel: None
Vacation:
Contact Information:
| Contact Name: Jalen Hawthorne | Type: Employer |
| Company: Aurora World, Inc |