Digital Mareketing Project Manager Job

Key Responsibilities
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Oversee the preparation of public
• Prepare written material such as reports, briefs, website content
• Develop, implement, and evaluate digital marketing strategies to promote used vehicle inventory and dealership services
• Conduct market research and analyze automotive market trends, competitor pricing, and customer demand in the used-vehicle market
• Plan and manage digital marketing campaigns including search engine marketing (SEM), social media advertising, display advertising, and email marketing
• Coordinate online promotion of vehicle inventory across the dealership website, automotive listing platforms, and digital marketplaces
• Analyze marketing data and website traffic using digital analytics tools and prepare performance reports for management
• Develop and manage online brand positioning, dealership reputation management, and digital customer engagement strategies
• Work closely with sales and management teams to align marketing initiatives with vehicle sales targets and promotional campaigns
• Manage content development including vehicle descriptions, promotional materials, blog posts, and social media communications
• Coordinate external marketing vendors, graphic designers, and digital service providers
• Oversee marketing budgets, project timelines, and campaign performance metrics
• Develop customer lead-generation strategies and optimize digital conversion funnels for vehicle inquiries and financing applications
• Monitor emerging digital marketing technologies and recommend improvements to enhance the dealership’s online presence

Employment Requirements
• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field
• Minimum 3 years of experience in digital marketing or marketing project management
• Demonstrated experience planning and executing digital marketing campaigns
• Experience with digital advertising platforms (Google Ads, Meta Ads, or similar)
• Knowledge of SEO, website analytics tools, and social media marketing strategies
• Experience with online marketplaces or digital retail platforms is an asset
• Strong analytical, project management, and communication skills
• Ability to manage multiple projects and deadlines in a fast-paced sales environment
• Experience in automotive retail, dealership marketing, or e-commerce marketing is considered an asset

How to Apply
Please submit your resume to [email protected], and include the position you are applying for. We thank everyone for their interest in our company, but only shortlisted candidates will be contacted for interview.

Tiger Auto Sales Ltd. is a used-vehicle dealership located in London, Ontario, offering a large selection of pre-owned cars, trucks, and SUVs as well as financing services to customers across Southwestern Ontario. The company maintains a strong online presence where customers can browse inventory, apply for financing, and schedule test drives. To support continued growth and improve digital customer engagement, the company is seeking a Digital Marketing Project Manager to lead digital marketing initiatives, enhance online vehicle promotion, and manage marketing campaigns targeting prospective car buyers.