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| Desired Industry: Marketing |
SpiderID: 82995 |
| Desired Job Location: Dallas-Fort Worth, Texas |
Date Posted: 4/8/2021 |
| Type of Position: Full-Time Permanent |
Availability Date: |
| Desired Wage: 55000 |
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U.S. Work Authorization: Yes |
| Job Level: Management (Manager, Director) |
Willing to Travel: No |
| Highest Degree Attained: Other |
Willing to Relocate: No |
Objective:
Accomplished, goal-driven, and performance-focused professional, offering broad-based background in marketing, sales, and general office management; combined with proven expertise in advertising, graphic design, art direction, and customer service within diverse industries.
Experience:
»ADESA Dallas (subsidiary of KAR Global)–Hutchins, TX (2009–2021)
»Office Manager Jan 2020– Jan 2021
»Dealer Relations Supervisor Apr 2017– Jan 2020
»Marketing Specialist Feb 2009– Apr 2017
•Rendered strategic direction to Dealer Registration, Titles, Block Clerks, Customer Service, Dealer Relations, and Marketing departments while maintaining staffing levels of ADESA Simulcast and remote sales for multiple locations
•Provided effectual assistance to the management in tracking all local competition, while addressing business challenges in partnership with general manager and regional marketing manager
•Spearheaded the development of special sales and marketing campaigns in collaboration with the regional marketing manager and corporate marketing production staff
•Designed and implement all point of sale campaigns for the upcoming sales events in accordance with client and company guidelines, including preparation of sales catalogs and required materials
•Created market report and various sales analysis reports to general manager and regional marketing manager
•Ensured proper recordkeeping and follow-through on all sales promotions, advertising, and telemarketing
•Effectively communicated with general manager, regional marketing manager, and other auction personnel
•Observed strict adherence to all contractual customer, contractor, and supplier agreements
•Carried out expanded duties and problem-solving functions involving the following:
•Regular follow-through on all directives, bulletins, schedules, and accounting from the general manager and other corporate sources, along with facilitation of department meetings once a month to discuss company and department issues and promote teamwork among employees;
•Inspection of facility, vehicles, property and equipment condition to ensure excellent appearance in compliance with corporate cleanliness, proper maintenance, and safety standards, while informing facility personnel regarding all breakdown and maintenance needs immediately;
•Maintenance of customers and employees’ safety within the department; and
•Reporting and resolution of employee and customer accidents, injuries, loss, and damage to any property based on standard procedures
•Trained all employees on proper loss prevention and reaction procedures
•Generated promotional items, purchase orders, inventory, supplies, and forms, while managing website materials which entailed copywriting and artwork creation and implementation
•Assume full accountability in tracking marketing campaign results and key performance indicators, as well as in analyzing office-related expenses and controlling office budgets on a monthly basis
•Facilitate recruitment and training of employees, along with management of payroll, time, and attendance in Kronos
Career Highlights:
•Designed tactical and multi-channel marketing campaigns that increased brand awareness and revenue for key national accounts in collaboration with sales executives, account representatives, and auction management
•Steered innovative efforts in generating data-driven marketing content and solutions that drove engagement, expanded client base, and boosted sales
•Planned and deployed special events that achieved desired business results based with company guidelines
•Enabled smooth integration of corporate brand strategy and identity system to all marketing initiatives
•Substantially reduced shipping charges by ordering promotional and printed items from ADESAeprint in line with promotional plans and set time frame
•Delivered prompt and courteous services on phone and in person by applying professionalism, friendliness, and proper phone etiquette with dealing with every customer
•Conceptualized and executed special and revenue-generating events, from theme planning, venue arrangement, and event promotion which drove maximum sales growth
•Earned promotion from marketing specialist to office manager to oversee a team of more than 25 office staff
•Evaluated market demographics and maximized potential for brand value and exposure
•Improved employee relations and morale by promoting teamwork and applying human relations principles
Education:
Coursework toward Associate’s Degree in Computer Science | March 1999–March 2003
North Lake Community College, Irving TX (30 Credit Hours)
Phi Theta Kappa Member Invitation, International Honor Society
Skills:
Catalog and Brochure Design
Logo Development and Corporate Branding
Telemarketing and Production Oversight
Website Administration and Maintenance
New Sales and Event Promotion
Brand Strategy Implementation
Market Trends Analysis
Auction Sales and Special Event Planning
Direct Mail Marketing
New Business Development
Additional Information:
PROFESSIONAL DEVELOPMENT
Certification
Microsoft Certified Database Administrator (MCDBA), In Progress
Microsoft Certified Solutions Expert (MCSE), In Progress
Microsoft Windows 2000 Network and Operating Systems Essentials
Microsoft Windows 2000 Professional
Microsoft Windows 2000 Server
Microsoft Windows SQL Server 2000 with Transact–SQL
Training and Course
Supervisor Training Course, Dallas Auto Auction
DialogueWORKS: Communicating for Results, Light Strom Consulting
Photoshop 4.0, Comp USA
Take-Charge Skills for Assistants with Buy Bosses, American Management Association
Specific License Name, Grand Prairie Beauty School (1,500 Hours)
Technical Skills
Microsoft Office Suite | Roxio Media Creator | PageMaker |AS400 | Auction Access
AMS | PeopleSoft | Adobe InDesign and Creative Suite 2 | QuarkXPress | Content Management System (CMS) | Kronos
Candidate Contact Information:
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