Business Development Professional Resume
|Desired Industry: Wholesale
|Desired Job Location: Medford, Massachusetts
||Date Posted: 5/22/2017
|Type of Position: Full-Time Permanent
|Desired Wage: 125000
||U.S. Work Authorization: Yes
|Job Level: Management (Manager, Director)
||Willing to Travel: Yes, 50-75%
|Highest Degree Attained: Bachelors
||Willing to Relocate: Yes
Hands-on and performance-driven professional with extensive experience in sales (retail, wholesale, and foodservice), new business development, and organic and conventional fresh produce industry. Equipped with proven track record in building long-term relationships with customers, along with focused customer service satisfaction. Recognized for strong work ethic and unsurpassed commitment to attain and carry out company objectives toward revenue growth. Well-versed in employing excellent marketing skills by using social media network such as Instagram, Twitter and Facebook. Expert at applying buying, importing, sourcing, and exporting skills. Known as a team player with strong communication and organization skills, coupled with sound diverse cultural background through extensive travel and work abroad within South America, Central America, and Europe. Bilingual in English and Spanish.
Various Institutions | Various Locations
New Business Development and Sales Consultant 2016–Present
Russo’s (A. Russo & Sons Inc.) | Watertown, MA
Provide first-rate customer service to restaurants, bakeries, hotels and corporate accounts. Regularly calling and visiting on customers weekly to ensure customer satisfaction and customer retention.
Communicate with inside sales and operations about customer feedback ensuring all customer requests, complaints and issues are resolved in timely manner. Ensure on time deliveries to customers, ensure 100% order fulfillment, attend to special requests, special pricing on new items and local produce availability lists for Chefs.
Work with IT Department to enroll and educate all customers on online order guide.
Handle specific projects focused on product accounts targeting wholesale, retail, catering, and food service.
Manage marketing initiatives including the development of weekly newsletter, weekly best buys, social media updates.
Played an integral role in achieving almost $800K in sales which are from new restaurant and corporate catering accounts.
Little Leaf Farms | Devens, MA
Render full assistance to the organization’s new business development initiatives with supermarkets, retailers, wholesalers and foodservice.
Conduct store visits, develop relationships with in store managers, merchandisers, district managers and produce managers and brokers. Provide merchandising assistance, set up in-store demos for marketing. Provide all feedback to Corporate Supermarket Senior buyers and Produce directors. Generate reports with power point regarding the sales, display set-up, quality and inventory of all stores,
Carry out marketing outreach through Social Media: Facebook, Twitter, Instagram, Pinterest on Local Little Leaf events; participate in local and national Trade Shows and local events such as Farmers Markets.
Hold responsibility in the new business development: acquiring three large accounts for the client, including an account within the Whole Foods Market with approximately $2M in first year; $1M for Sid Wainer; and $1.5M for Alberts Organics.
Infinite Herbs and Specialty (New Business Development, Marketing and Sales) | Boston, MA
Assume responsibility in developing new specialty organic and conventional vegetable programs for the company across New England.
Provide support in developing marketing materials, new packaging, product specifications for new products
Supervise new business development, facilitating corporate presentations for retail and wholesale accounts on new specialty products, increasing sales with newly developed specialty products.
Made major contribution in bringing approximately $450K sales in the company.
Berry Fresh Inc.—East Coast Outside sales | Newark, NJ
East Coast Outside Sales Manager for Berry Fresh Inc 2014–2015
Took charge of developing new business customer base on East Coast and maintained annual round of sales for domestic and imported conventional and organic blueberries, blackberries, and raspberries.
Established a new customer base in the East Coast through extensive travel, corporate presentations, cold calls, using portfolio of Corporate Retail customers. Participated in National and Regional Trade Marketing shows.
Conducted and communicated market updates regarding competitive conditions, pricing, availability, trends, new product packs for customers.
Took charge of East Coast new customer development and attained new customers through former contacts and cold calls. Cultivated relationships with customers through scheduled visits regarding upcoming peak seasons and gaps, ad promotions, new varieties and packs, new organic and conventional packs.
Administered order entry, produce transportation to customers, working closely with operations and quality control. Assisted accounting on order issues with appropriate notifications and communication. All while ensuring timely delivery and high quality product delivered to customers to ensure customer satisfaction and retention.
Jacobs Farm Del Cabo Inc. | Pescadero, CA
East Coast Sales Manager (Outside sales) Based in Boston, MA 2005–2014
Functioned as the main point of contact of East Coast Corporate Customers, ensuring excellent customer service, new business development, inventory replenishments, product shipments, pricing, and prompt attention to issues displayed, to guarantee resolution of the problems in timely manner, along with customer retention levels.
Held responsibility in performing sales forecasting and competitive analysis to identify product performance levels and the required new product developments annually and monthly.
Drove efforts in implementing creative marketing plans as well as establishing network which generated new business for certified organic herbs.
Made significant contribution in developing new sales with existing accounts and acquiring new accounts by selling fair-trade organic bananas, avocados, and mangoes; successfully sold inventory out of two satellite warehouses in Texas and Philadelphia by monitoring inventory and organizing transportation.
Successfully opened new pack house facility in Boston MA for fresh herbs and tomatoes. Oversaw all hires, operational duties, transportation of raw product, inventory quality control, bulk and retail packaging supplies, product quality and shipments of orders all while carrying out sales responsibilities.
Played a significant role in developing new sales in the Northeast Region for new herb products and packaging.
Obtained a portfolio of 200 accounts, which included Kroger, Walmart, select specialty stores, and small high-end supermarket chains through business opportunities, corporate presentations, and negotiations.
Served as the national lead account manager for Whole Foods Market to guarantee regional satisfaction regarding quality, service, and supply of Jacobs Farm Del Cabo Inc.
Broadened product awareness and increased profit margins by effectively negotiating with store owners, managers, and buyers; and executing in-store merchandise displays, products collections, pricing, and sales allowances, rebates, and monthly promotions.
Brought major sales contribution of over $6M in the company; Jacobs Farm Fresh Herbs National Sales $19M; New Business Development $4M; Del Cabo Fresh Tomatoes and Veg National Sales $55M; New Business Development $15M; Sales contribution is equivalent to JF 25%, DC 30%.
Bachelor of Arts, with Individual Concentration in Women’s Health and Latin American Studies
University of Massachusetts Amherst | Amherst, MA
Coursework in Liberal Arts
Simmons College | Boston, MA
Sales and Marketing | Key Account Management | Procurement Operations | Contract Negotiations | Client Relations
Sales Team Management |Strategic Planning and Implementation | Competitive Market Analysis
Product Knowledge and Specification | Wholesale and Retail Warehouse Administration
Microsoft Office Applications (Word, Excel, PowerPoint, Outlook, and Access) | Adobe Acrobat
PeopleSoft | OrderLink | EXE Database | SAP | Hardware and Software
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