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Sales Resume


Desired Industry: Advertising SpiderID: 15752
Desired Job Location: Denver, Colorado Date Posted: 9/21/2007
Type of Position: Full-Time Permanent Availability Date: 9/24/2007
Desired Wage: $40,000. +
U.S. Work Authorization: Yes
Job Level: Experienced with over 2 years experience Willing to Travel: Yes, 50-75%
Highest Degree Attained: High School/Equivalent Willing to Relocate: No


Objective:
OBJECTIVE; A challenging and rewarding position that utilizes my proven professional marketing and sales talents to positively impact the success of my employer.


Experience:

Account Executive, Denver Radio Company, Aurora, CO 12/06 - Present
KSYY (Sassy 107.1) KTNI (Martini on the Rockies, 101.5)

Recruited by The Denver Radio Company to sell for two new stations in the Denver Market. Responsible for paving a path for brand new stations in the market without any qualitative statistics or numbers to represent listenership. A great deal of concept selling required, along with creating promotional strategies to advertise. Responsible for the entire sales process from lead generation to closing. Responsible for all phases of client advertising services, with duties focusing on growing already existing relationships with both local and large agency clients to introducing new small local clients to radio advertising. Ensure customer satisfaction as well as sales and profit objectives.


Continue to grow account base in declining economic times. Added a minimum of 2-3 new clients each week.



Account Executive, CBS Radio, Denver, CO 12/05 V 12/06
KXKL, (KOOL 105) V Denvers Oldies Station

Generated over $200,000 in new business in a declining economy. Prospected and sold new business for event and cause marketing. Prospected and sold new business for Internet marketing and advertising campaigns. Increased billing shares from large and medium sized advertising agencies. Developed creative marketing campaigns for clients.


Grew account base utilizing NTR/Event Marketing, i.e., KOOL Koncert 2006 and Lunch in the Park (KIMN event)


Account Executive, Entercom Communications, Denver, CO 10/01 V 12/05
KQMT, (The Mountain) V Album Rock

Prospected, sold and developed new direct and agency business on a new FM station. Called on presidents, owners and managers of local businesses, as well as major local and regional advertising agencies. One of the top two Account Executives on the station. Sold banner and tile online ads, and developed online marketing contests for new and existing clients. Increased billing shares from advertising agencies. Developed new direct business and grew existing accounts Develop complete multi-faceted marketing campaigns for all levels of clients. Responsible for Accounts Receivables. Prospected and sold new business for event and cause marketing.


One of the top billing Account Executives on the station.

Account Executive, Landmark Communication, Evergreen, CO 10/98 V 10/01
Canyon Courier, High Timber Times Newspapers


Responsible for all clients on the 285 Corridor. Called on owners and Managers of local businesses for weekly newspaper, as well as 12 Special Sections yearly. Combo sold advertisers into both newspapers.
One of the top billing account executives in the company. Grew existing accounts by over 50%. Prospected, sold and developed new business. Responsible for Accounts Receivables



Outsold other A/Es with larger territories.





Education:
High School Graduate.


Skills:
Proficient with all Microsoft applications, i.e., word, power point, etc. Arbitron and RAB trained. Many years of experience with Marketron applications.


Reference:
Available upon request.


Candidate Contact Information:
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