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Marketing Coordinator Job
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| Employer Name: |
SpiderID: 12421979 |
| Location: Williamsburg, Virginia |
Date Posted: 4/15/2022 |
| Wage: |
Category: Librarian/Museum |
| Job Code: |
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Job Description:
Williamsburg Regional Library, a nationally recognized, star-rated library, is looking for a creative and energetic marketing professional to join our forward-thinking team! WRL contributes to a strong, informed, and resilient community by providing access to resources, programs, and public spaces. WRL delivers outstanding and equitable library services to all members of a diverse region.
The Marketing Coordinator will promote the library’s brand and goals across multiple channels, plan and implement marketing campaigns, and support communications and outreach initiatives. This position requires knowledge of marketing best practices, genuine interest in the latest social media trends and enthusiasm for working with the public.
WRL offers a collaborative, collegial, and flexible work environment with an emphasis on always adapting to meet the changing needs of our users. WRL is committed to equal opportunity in its employment practices. WRL values diversity and invites applications from all candidates, including those who identify with underrepresented groups.
Responsibilities:
• Assists in the implementation and evaluation of the library’s communication plan; updates and maintains the library’s digital communication tools, including the website, social media sites and other social media tools.
• Assists in proofreading, researching, compiling, analyzing, tracking and maintaining information for reports, statistics, inventories and special projects.
• Composes and prepares written materials; drafts, edits and formats presentations and reports; compiles and prepares statistical and narrative reports from a variety of sources.
• Edits and coordinates production and distribution of promotional materials, including regularly scheduled digital and print publications; provides photographic support for library events and activities; assists in the preparation of print, digital, and graphic materials for the Friends of Williamsburg Regional Library Foundation; assists in preparation of graphic materials using appropriate graphics tools including assisting with developing templates and training staff.
• Collaborates with library administrators, division directors, managers, officers and other staff to support project needs; participates on library-wide committees as needed.
Job Requirements:
• Any combination of education and experience equivalent to a Bachelor’s degree in journalism, communications, public relations or a closely related field and some work experience in writing and editing publications, marketing, media relations or communications; some experience providing training preferred.
• Must possess reliable transportation to work site(s).
• Knowledge of marketing principles, public relations and media relations as part of an integrated marketing campaign; principles and processes for providing customer service including setting and meeting quality standards for services and evaluation of customer satisfaction.
• Skill in written and verbal communication, including accurate copyediting and proofreading; use of computer software, especially Microsoft Office Suite.
• Ability to communicate effectively orally and in writing as appropriate for the needs of the audience; establish and maintain effective working relationship with staff members, the public, media and vendors; appropriately handle sensitive information and maintain confidentiality; engage with staff across all library divisions and with the library’s strategic goals and directions; work collaboratively as part of library teams on a variety of projects.
Job Criteria:
Start Date:
Position Type: Full-Time Permanent
Years of Experience Required:
Education Required:
Overnight Travel:
Vacation Time:
Job Benefits:
Health/Dental Benefits, Retirement Benefits, Paid Holidays, Vacations, and Sick Leave, Life and/or Disability Insurance, Tuition Reimbursement
Contact Information:
| Contact Name: Human Resources |
Company Type: |
| Company: |
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| City: Williamsburg |
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| State: Virginia |
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| Zip: |
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Web Site: https://jobs.jamescitycountyva.gov
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