Director Vice President - Business Management Resume Search
Director Vice President - Business Management Resume Search
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Director/Vice President Resume


Desired Industry: Business/Management SpiderID: 80846
Desired Job Location: Pittsburgh, Pennsylvania Date Posted: 4/10/2018
Type of Position: Full-Time Permanent Availability Date:
Desired Wage: 110000
U.S. Work Authorization: Yes
Job Level: Management (Manager, Director) Willing to Travel: Yes, 25-50%
Highest Degree Attained: Bachelors Willing to Relocate: Yes


Experience:
The CMMI Institute, Pittsburg, PA
Director of Marketing | Jul 2017–Present
Designed and executed marketing automation tools that improved prospect touch points by 70% while decreasing manual reporting by 50%
Handled more than $1M budget and saved over $500K in the first six months
Conceptualized and implemented marketing plans on two major product launches; thus boosting media impressions by over 1,000,000 and surpassing lead generation goals by more than 50%

First Sight, Inc., Warrendale, PA
Senior Director, Marketing | Jan 2012–Present
Successfully published more than 100 journals, publications, and blogs which included Forbes, Wall Street Journal, Women’s Wear Daily, CNBC, Time, Fortune, and Marketing Sherpa
Played a vital role in increasing prospect database by 1,252% and in exceeding lead generation goals by 98% year-over-year

Dicks Sporting Goods, Coraopolis, PA
Director, Print Production and Project Management | Jun 2007–Apr 2011
Served as the key resource in minimizing shipping cost by 50% on print and fulfillment cost
Developed automated workflow program that generated inefficiencies out of the process, thus acquiring additional time for planning and execution

Black Box Network Services, Lawrence, PA
Director, Marketing | May 2005–Jun 2007
Obtained 4% increase on revenue by expertly formulating and implementing strategic marketing plans
Conceptualized new customer acquisition strategy which resulted in acquiring 800 new buying customers
Designed and enforced search engine marketing program that improved web traffic by 25% and conversion rates by 35%
Established strategic vendor partnerships which identified $1M in cost savings
Generated incremental revenue of $750K by executing trade show program
Significantly contributed to the promotion of over 100 new products across various product categories

Marconi, Warrendale, PA
Marketing Manager | Jul 2000–Apr 2005
Drove full efforts in retaining and expanding responsibilities through significant market downturns, thus leading to domestic and international initiatives
Created and directed market-entry campaign to penetrate European defense market that resulted to $5M sales after two years

Anicom, Inc., Rosemont, IL
Fiber Optic Product/Program Manager, North America
Escalated fiber optic product sales from $40M to $54M over a year through deployment of initiatives
Demonstrated skills in producing Canadian sales to 10-fold increase, achieving $10M

Kitco Fiber Optics, Virginia Beach, VA
Vice President
Fiber Optic Specialist
Earned fast-track promotion to render executive leadership to Norfolk Wire & Electronics specializing in design/manufacture of and training for navy shipboard products

Indian River Middle School, Chesapeake, VA
Instructor
Carried out multiple responsibilities as Algebra and Pre-algebra teacher

Gateway High School, Kissimmee, FL
Instructor
Functioned effectively as Mathematics and Computer teacher


Education:
Bachelor of Arts in Business Administration/Management - Westminster College, New Wilmington, PA


Skills:
Marketing Management and Operations
Created and introduced global marketing and lead generation programs across Europe including France, Germany, Italy, Spain, and the United Kingdom
Displayed proficiency in developing CRM marketing platform (Hubspot) for all website and email tracking
Formulated and executed all strategic global marketing initiatives and budgeting focusing on lead generation, cost management, social media presence, and customer acquisition and retention
Utilized multiple marketing vehicles such as in-store signage, direct mail, digital magazine advertisements, and billboards in budgeting, developing, and implementing marketing campaigns across all product lines
Implemented an ongoing companywide corporate communication program reinforcing corporate brand and direction
Applied marketing intelligence and customer, sales, and engineering input to execute comprehensive marketing communications strategies in alignment with marketing corporate objectives in partnership with multiple levels
Organized and initiated trade shows focused on lead generation and branding in Dubai, France, Germany, Poland, UK, and the United States
Supervised the assessment, promotion, coordination, and sales of diverse physical- and active-layer fiber optic product portfolios across 60 North American sales locations
Maintained active involvement in business development and key account management, while strategically negotiating vendor contracts and maintaining relationship with potential clients

Leadership Training and Development | Personnel Supervision
Exemplified leadership skills in overseeing eight staff comprised of production specialists and project managers as well as multiple on and offsite agencies
Supervised nine product and technical marketers throughout multiple product categories such as strategic planning, market research, search engine marketing, new product development, legacy product lifecycle management, customer segmentation, channel programs, online and offline advertising, international marketing, creative design, and tradeshow management
Rendered guidance to two colleagues in Europe in charge of establishing departmental directives overseas
Facilitated onsite training to approximately 1,000 installation technicians at more than 40 facilities nationally; and as well as fiber optic technology seminars at National Entertainment Collectibles Association (NECA) and Information Services Corporation (ISC) trade shows
Directed internal and client personnel to proficiency in requisite technical knowledge by presiding over training
Designed and instituted assembly standards and quality assurance (QA) program for navy shipboard fiber optic military connector assembly
Strategically spearheaded more than 2,000 students at all levels to achieve proficiency in commercial and military fiber optic theory and installation practices

Presentations and Programs Implementation and Management | Events Organization
Conceptualized and delivered more than 20 executive presentations to C-level executive worldwide
Organized over 20 events a year that involved trade shows, executive dinners, and executive summits
Generated and introduced marketing presentations for senior-level executives outlining campaign elements, timing, and expected results

Budget Administration
Assumed full accountability in administering $3M budget for all marketing projects; over $6M budget and master production schedule for all marketing projects; as well as $6M budget for all print production and fulfillment projects
Offered effectual assistance in developing and handling a $230K departmental budget


Additional Information:
CERTIFICATION

Professional Education Certificate, State of Florida
Hubspot Inbound (2014, 2015, & 2016)


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