Content Writer job Raleigh North Carolina
Content Writer job Raleigh North Carolina
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Content Writer Job



Employer Name: Simplilearn SpiderID: 8483222
Location: Raleigh, North Carolina Date Posted: 3/13/2019
Wage: Category: Marketing
Job Code:
Number Of Openings: 1

Job Description:
Position Summary:
As a content marketing specialist, you strive to create exceptional content that captures your audience's
attention. You’re an industry thought leader, ideas person and most importantly, a storyteller at heart
who specializes in one or more of the following fields: digital marketing, project management, big data,
cloud computing and more. You’ve got a solid SEO background with a keen understanding of the b2b
and b2c buyer’s journey. You thrive in a creative, collaborative and entrepreneurial environment where
your ideas are valued and implemented.

At Simplilearn, that's the environment we provide and exactly this content marketing role is the next best move for you.

Based out of our Raleigh your primary responsibility will be to write and develop content that will promote our brand and expand our company’s digital footprint.
Your creativity,strategic thinking and technical writing skills will be essential for bringing ideas to life and telling the story of our brand. You are a self-starter who thrives in an entrepreneurial environment and
understands the value and importance of developing best-in-class marketing material that engages our target audience.

Responsibilities

• Research, write and edit SEO-optimized marketing content for all digital channels including company
website, blog, email, newsletters, collateral and other digital properties;
• Partner with internal business teams including Product Innovation, Demand Generation, Creative, PR
and others to ideate, generate content themes and develop targeted content for b2b customers and
prospects that map to our value proposition, messaging platform and overall business goals;
• Work collaboratively with teams to execute against content marketing strategy and support the
development of various multi-channel marketing campaigns;
• Repackage marketing content and collateral (datasheets, white papers, case studies, ppt, etc.) into
derivative assets such as direct mail, infographics, checklists and other sales enablement tools to span
across all stages of the buyer’s journey;
• Mentor, guide and lead a team of junior writers and contractors to ensure consistent brand voice,
messaging and tone across all assets;

• Work with multiple product owners and stakeholders to edit, revise, measure and fine tune content
for cross-channel promotion; and
• Ensure consistent internal and external communication of the brand, messaging and tone across the
buyer’s journey


Job Requirements:
Minimum Requirements:

• BA/BS in a related field such as marketing, communications, English, journalism or business and/or
equivalent combination of education and experience;
• 4-6 years of B2B/B2C marketing experience with an emphasis on content creation, copywriting and
digital marketing;
• Demonstrated knowledge of marketing principles, SEO best practices and techniques, lead generation
principles
• Ability to work autonomously and with cross-functional teams to support content marketing efforts
and meet departmental goals and deadlines;
• Understanding of brand, logo and regulatory compliance, and the ability to liaise with agencies,
vendors and creative/design professionals;
• Good planning, interpersonal, negotiation and communication (verbal and written) skills;
• Strong attention to detail and commitment to quality, including proofreading, editing and maintaining
brand voice consistency;
• Able to multitask with multiple deadlines and/or milestone requirements; and
• Energetic and able to work in a high-pressure environment.


Job Criteria:
Start Date:
Position Type: Full-Time Permanent
Years of Experience Required: 2
Education Required:
Overnight Travel:
Vacation Time: 2 weeks / year


Job Benefits:
Health/Dental Benefits, Paid Holidays, Vacations, and Sick Leave, Casual Dress

Company Profile:
Simplilearn is one of the world’s leading certification training providers. We partner with companies and individuals to address their unique needs, providing training and coaching that helps working professionals achieve their career goals.

Contact Information:
Contact Name: Aniket Nanjee Company Type: Employer
Company: Simplilearn Phone:
Street: Fax:
City: Raleigh
State: North Carolina
Zip:
Web Site: https://www.simplilearn.com

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