Digital Content Specialist job Brookfield Illinois
Digital Content Specialist job Brookfield Illinois
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Digital Content Specialist Job

Employer Name: Chicago Zoological Society / Brookfield Zoo SpiderID: 8411907
Location: Brookfield, Illinois Date Posted: 2/13/2019
Wage: Category: Marketing
Job Code: 1820BR
Number Of Openings: 1

Job Description:
The Chicago Zoological Society's Brookfield Zoo is known throughout the world as a leader in animal welfare and conservation and offers an exciting, fast-paced work environment. Welcoming over two million visitors each year, customer service is paramount to our 365-day operations to provide outstanding guest experiences.

The Digital Content Specialist contributes to the success of the Chicago Zoological Society (“CZS”) by increasing awareness of CZS in support of a Sustainable Future, Extraordinary Guest Experience, and Innovations in Science, Education, Training, and Animal Welfare.

The job duties and responsibilities:
• Responsible for the development and execution of internal communications such as The Bridge, BZ Communications, e-newsletters to members, and marketing email campaigns. Publishes communications according to established guidelines and deadlines. Writes, edits, and revises communications to ensure clarity of expression, editorial consistency, and consistency of messages substance, style, coherency, accuracy, grammar, spelling, punctuation, etc. Responsible for internal communications to employees and other key internal constituents including trustees, volunteers, etc., through print, web and audio channels.
• Manages institutional and departmental content and marketing and public relations notices on the CZS Website to ensure accuracy, and that the CZS mission is properly communicated. Supports public relations and social media efforts. Ensures the CZS Website is accessible and in compliance with the American Disabilities Act as amended. Serves as administrator and copywriter for social media sites. Works with external agency and content producers to schedule social media initiatives.
• Supports marketing and public relations efforts through the creation and/or editing of newsletter and social media campaigns.
• Works with other departments such as Animal Programs and Conservation, Education and Training to coordinate social media calendar and digital content. Develops communication and promotion plans and strategies and executes finished plans.
• Responsible for promptly addressing guest feedback on social media channels.
• Other related duties as assigned.

Job Requirements:
The requirements for this position include the following:
• High school diploma or (GED) equivalent required.
• Bachelor’s degree in Communications, English, Marketing or other relevant field.
• Relevant experience in web administration and maintaining a corporate/company website.
• Experience in using google analytics and search engine marketing (SEM), search engine optimization (SEO).
• Experience in content marketing, social media, SEO, digital marketing, online content management and developing social media campaigns.
• Must have strong writing, proofreading, and editing skills. Proven eye for detail, completeness, and accuracy.
• English fluency at a full professional proficiency required.
• Must be a team player with outstanding interpersonal and communication skills (verbal, written, listening skills).
• Must be able to work under pressure, meet critical deadlines, and be able to deal with emergent issues, multiple projects, and clients.
• Strong competence with PCs and Macintosh computers required. Must be proficient with Microsoft Word, mass email communications, social media and website content.
• Must maintain the confidentiality of privileged information. Must be trustworthy and self-motivated.
• Must be flexible, adaptable, and comfortable in a dynamic, fast-paced organization.
• Cultural competency; experience and/or ability to work and interact effectively with a diverse, multicultural audience.
• A valid driver’s license is required.

The preferred qualifications:
• Significant coursework in biological/ zoological sciences strongly preferred.
• Experience with maintaining a Kentico or Wordpress website(s) desirable, but not required.
• Multilingual ability, Spanish fluency a plus.

Additional Information: This position description summarizes the primary duties and functions of this position, but should not be considered a complete listing of every duty the incumbent may ever be called upon to perform. This position requires a high degree of interaction and coordination with staff throughout the organization. Therefore, the incumbent must have strong interpersonal and communication skills. This is extremely important given the nature of the organization, close working relationships required, and the communications aspect of the position. Incumbent must be able to take initiative to build and maintain strong rapport and positive relationships with staff. Must be proactive with respect to communications and Society publications; helpful, patient, and persistent, particularly given the repeated revisions frequently involved with individuals in preparing and finalizing articles and content. Incumbent must gain an intimate understanding of the Society’s mission, vision, values and philosophies, and its communications needs and objectives. Must have a commitment to promoting the Society’s image and to maintaining high standards of professionalism. Must gain an understanding of how communications and CZS departments impact the messages communicated to the Society’s diverse audiences. Individual will ultimately be responsible for assuring consistency and coherency of messages presented through various professional communications. Incumbent serves as a resource and consultant with respect to Society publications and editing issues. Because of the nature of the position, an irregular work schedule is not unusual.

The Chicago Zoological Society is an Equal Opportunity Employer.

If interested in being considered for this opportunity, please visit the CZS Career Center to obtain more details about the position and to apply by submitting your profile. Please visit our website at Please look for requisition 1820BR.

Job Criteria:
Start Date:
Position Type: Full-Time Permanent
Years of Experience Required:
Education Required: Bachelors
Overnight Travel:
Vacation Time:

Job Benefits:
Health/Dental Benefits, Retirement Benefits, Paid Holidays, Vacations, and Sick Leave, Life and/or Disability Insurance, Other Benefits

Contact Information:
Contact Name: Wendy Larsen Company Type: Employer
Company: Chicago Zoological Society / Brookfield Zoo
City: Brookfield
State: Illinois
Zip: 60513
Web Site:

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